New Concepts @ Nordstrom Men
Design of lock-up, identity system, and sample applications for New Concepts @ Nordstrom Men, a new menswear division and series of curated pop-up shops. Collaboration with Ryan Diaz.
2018
Identity system
Identity system
Daphne
Hsu is a Brooklyn-based freelance graphic designer. She works collaboratively on brand identities, publications, websites, exhibitions, and campaigns. She enjoys working with content and visual systems as well as engaging audience interaction and participation.
She received her MFA from Rhode Island School of Design and B.Des from University of Washington. Previously, she held a Principal Designer role on the Creative Campaigns team at Nordstrom. Her current projects include conceptualizing a brand refresh, helping put together the forthcoming Anti-Sweep Chinatown zine, and preparing to teach a typography class.
Please get in touch!
hello@daphnehsu.com
All work on this site © Daphne Hsu, 2023
She received her MFA from Rhode Island School of Design and B.Des from University of Washington. Previously, she held a Principal Designer role on the Creative Campaigns team at Nordstrom. Her current projects include conceptualizing a brand refresh, helping put together the forthcoming Anti-Sweep Chinatown zine, and preparing to teach a typography class.
Please get in touch!
hello@daphnehsu.com
All work on this site © Daphne Hsu, 2023